The winter campaign we created for Grant’s ran under the slogan:
“What’s exceptional, matures for a long time.” We referred to Grant’s 12YO whisky,
as well as to significant relationships with others in which every hour of being together counts.
For the purposes of the campaign, we planned and stylized photo session,
created a dedicated landing page
and online competition with a Unique Relationship Calculator
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Next project: WWW platform & online competition
Previews project: KENO ANIMATION
peppermint
CATEGORIES: DIGITAL
Digital Campaign for Grant’s 12YO
Client:
CEDC INTERNATIONAL
Contest
On the landing page, users could calculate how many hours their relationship with someone lasted,
upload their photo and submit their work to the competition, and then download or share it.
The competition gained high popularity. We received as many as 1,115 applications,
presenting unique, close relationships and thousands of hours spent together.