Client:
Ministerstwo Zdrowia
In 2014, we carried out rebranding of the Ministry of Health. The project drew great media interest since it was the first such a bold approach to the visual identification of the ministry. The minimalist logo and the colour palette used gave a new character to the image of the institution. Lifting of the logotype was followed by the creation of a new website as well as the production of branded gifts and promotional materials. The website, inspired by the minimalist form of the logo, became user-friendly and readable. The ease of finding information as well as the transparency of materials were the main goals of the project.
